The "Imagine There's No Hunger" Campaign. From Lennon/Ono

John Lennon's signature song is the inspiration for Hard Rock International's "Imagine There's No Hunger" campaign.

To coincide with its 50th anniversary this year, Hard Rock and Yoko Ono will roll out a special Lennon-themed line of merchandise and collectibles, with 30% of proceeds benefiting Why Hunger.

Yoko says, "50 years ago...[John] released the song 'Imagine' with the hope of inspiring a world at peace and free from hunger. Despite the challenges we face today, his impact and vision shine brighter than ever as we work to create a better, hunger-free world for families worldwide with Why Hunger and Hard Rock International."

Previous efforts by Hard Rock and Why Hunger have helped communities in 31 countries grow nutritious food for more than 120,000 children and their families.

Meanwhile check out a video for the new ‘Raw Studio Mix’ of John Lennon’s classic song “Isolation.” The song appears on John Lennon/Plastic Ono Band – the Ultimate Collection box set, which comes out tomorrow. The video is a tour of the Lennon/Ono estate in England that Ringo eventually bought.


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